USDT Fee-Free Revolution: NOWPayments’ Strategic Move to Accelerate Crypto Payment Adoption
In a groundbreaking development for cryptocurrency payments, NOWPayments has launched a zero-fee USDT (TRC20) promotion for new partners, signaling a significant shift in how businesses can leverage stablecoins for cost-effective transactions. This strategic initiative, announced in October 2025, represents a major step forward in making cryptocurrency payments more accessible and practical for commercial applications across various sectors. The promotion specifically targets businesses operating in iGaming, eCommerce, and high-risk industries, where transaction costs have traditionally been a significant barrier to crypto adoption. By eliminating network fees for USDT transactions on the TRC20 network, NOWPayments is demonstrating the tangible efficiency advantages of cryptocurrency payments over traditional financial systems. This move comes at a crucial time when businesses are increasingly seeking alternatives to conventional payment methods that often involve substantial processing fees and lengthy settlement times. As a non-custodial payment gateway, NOWPayments maintains its commitment to security while offering this innovative fee structure. The limited-time nature of this promotion suggests a strategic approach to market penetration, potentially aiming to showcase the long-term viability of fee-reduced crypto payment solutions. This development could have far-reaching implications for USDT's market position and overall cryptocurrency adoption in commercial transactions, particularly in sectors where cost efficiency and transaction speed are paramount considerations for business operations and customer satisfaction.
NOWPayments Launches Zero-Fee USDT (TRC20) Offer for New Partners
NOWPayments, a non-custodial crypto payment gateway, has introduced a limited-time promotion allowing new partners to process USDT (TRC20) transactions without network fees. The initiative targets businesses in iGaming, eCommerce, and high-risk sectors, aiming to demonstrate the efficiency of crypto payments by eliminating transaction costs.
"Our goal is to make crypto payments accessible and efficient for every business," said Kate Lifshits, CEO of NOWPayments. The offer provides merchants with a firsthand experience of the platform's simplicity and cost-effectiveness, from integration to real-time settlements.
NOWPayments supports over 300 cryptocurrencies, offers permanent deposit addresses, and features mass payouts with zero fees. Transactions typically settle in around three minutes, with gateway fees set at 0.5% for single-currency payments and 1% for conversions. The platform combines speed, transparency, and compliance, catering to evolving industry demands.
Revolut Eliminates Fees for USD-Stablecoin Conversions Amid Broader Crypto Payment Adoption
Revolut has removed all fees for conversions between USD and stablecoins, offering 65 million users 1:1 exchanges up to $578,630 monthly. The service supports USDC and USDT across six blockchains including Ethereum, Solana, and Tron.
The neobank's MiCA license from Cyprus enables regulated crypto services in 30 European countries. This MOVE coincides with Western Union's planned Solana-based stablecoin settlement system for 2026, while Zelle and MoneyGram develop competing cross-border payment solutions.
Revolut Introduces 1:1 USD-to-Stablecoin Swaps with Zero Fees
Revolut has launched a seamless fiat-to-crypto conversion feature, allowing 65 million users to exchange U.S. dollars for USDC or USDT at parity. The fintech giant absorbs conversion spreads to maintain the dollar peg across six blockchains including Ethereum, Solana, and Tron.
The move follows Revolut's MiCA licensing in Cyprus, positioning it as a bridge between traditional finance and digital assets. Venture capitalist Elbruz Yılmaz notes the feature's potential to revolutionize SMB treasury management through instant, lossless dollar conversions.